ISPO 2025: Video strategies for exhibitors – Interview with Martin Prankl

Messe Video Produktion ISPO 2025

A conversation with the CEO of Stream1 about trade fair videos, livestreams and why exhibitors need more than just a nice stand these days ISPO Munich opens its doors again in November – and with it the order season for the global sports industry. 72% international visitors, exhibitors from 50 countries, the latest innovations. But…

Video content for PERFORMANCE DAYS: How to bring functional textiles to life worldwide

Professioneller Video-Content der PERFORMANCE DAYS:

On October 29 and 30, PERFORMANCE DAYS 2025 will once again open its doors in Munich – the leading trade fair for functional textiles in Europe. Over 485 exhibitors from more than 30 countries will present the latest innovations for sports, outdoor and workwear. With 3,367 trade visitors, including designers, buyers and product managers from…

Messe Film München Company: Why exhibitors without film production give away reach

Kamerateam filmt einen Aussteller auf der Messe München – Beispiel für eine Messe Film München Firma mit Social Media Content Produktion

The exhibition halls in Munich are full, the babble of voices loud, the lights bright. Visitors stream past, products are presented, conversations are held. But what happens after the trade fair? If you don’t have a professional trade fair film, you run the risk that all the energy, investment and encounters will come to nothing…

Set design & layout for livestream shows

Livestream Studio Lampe

Lavish or spartan? Own set or exhibition stand? The design of the show for a livestream from a trade fair stand can influence the costs for the livestream if these are included in the “Livestream” item. The more elaborate and sophisticated the set design for livestream shows, the more resources are required to produce and…

Livestreaming expert talks at trade fairs: Tips & Tricks

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Who are the experts in your company? The sales people? The marketing team? Or the engineers and developers? Of course they are all together. But can you give your experts the time to present their knowledge in full? Streaming expert talks at trade fairs is the solution: use the trade fair as a meeting place…

Livestreaming at trade fairs: Leverage potential!

Whitepaper Messe Livestream München Bauma

The business world is constantly evolving. Innovation and technologies such as video communication are playing an increasingly important role. Entrepreneurs are therefore faced with the major challenge of keeping pace. This also applies to their own trade fair presence. Traditional trade fair stands alone are no longer enough to reach the target group and exploit…

Livestream costs at the trade fair: Transmission and length

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How often? And for how long? These two questions influence the cost of live streaming at trade fairs. More does not necessarily mean more expensive. An example:Whether you plan a live stream of 30 minutes, or whether the live stream lasts 2 hours, or whether there are two broadcasts of 1 hour each in a…

Cheap livestream platforms: YouTube vs. own servers

Canon PTZ-Kamera

The choice between an ad-supported platform such as YouTube, Twitch or Facebook and a paid platform or your own server can have a significant impact on the cost of a live stream from a trade fair. However, when looking for affordable livestream platforms, it would be wrong to only look at the costs. The consideration…

Stream externally to the trade fair: how it works

Stream1 Sono

Not only can you stream live from an exhibition stand, but the opposite is also possible: an external live stream that is received and shown at the trade fair. This option is particularly exciting for larger exhibits that are difficult to transport, for example. This applies, for example, to large construction machinery or complex exhibits…

Invitation management for live streams at trade fairs

Video Content Marketing mit Event Livestream und Shorts auf YouTube

To ensure that your target group also tunes in to your livestream event, you must not neglect advertising and invitation management. Effective invitation management for trade fair livestreams is crucial.There are various options for inviting people to an online event. By email, for example. Personalized invitations are sent to a specific list of contacts. Social…

Data protection and legal requirements for a livestream

LED-Lichtschirme Veranstaltungstechnik München

Data protection always plays a role when personal data is collected. And this is almost always the case with online activities. Data protection regulations must also be observed at a trade fair. For this reason, the topic of data protection should be taken into account from the very beginning of the planning process so that…

Community management and chat in the livestream

Martin vor PTZ Veranstaltungstechnik München

People speak in the livestream: Your studio or livestream protagonists articulate themselves in front of the camera. However, users also want to get involved in the action, comment on the broadcast or ask questions. A dedicated person for community management and chat is therefore very important for a livestream. During the livestream, viewers actively interact…