Trade fair livestream

Livestreaming at trade fairs: an effective strategy for maximizing reach and engagement

Trade fair livestream

author:

Melanie

Livestreaming at trade fairs: an effective strategy for maximizing reach and engagement

Messefilme EXPO REAL

EXPO REAL 2025: Messefilme und Content Creation für maximale Reichweite

EXPO REAL 2025 will open its doors in Munich from October 6 to 8 and is once again establishing itself as the most important meeting place for the real estate industry. Last year’s figures confirm the importance of the trade fair: Over 40,000 participants from 75 countries and more than 1,700 exhibitors used it as a unique platform for networking, business deals and brand presence.

EXPO REAL 2025: New highlights and focal points

This year’s trade fair will feature significant innovations: for the first time, the newly renovated Hall B3 will replace Hall C2. The new “Flexible Housing” forum will also be located here.

A particular focus this year is on the residential, logistics, retail and hotel sectors.

The “Transform & Beyond” innovation platform will also be taking place for the second time, focusing on future topics such as decarbonization, smart building technologies, digital neighbourhood solutions, AI and robotics.

Trade fair films: Your presence far beyond Munich

In an increasingly digital business world, physical presence alone is no longer enough. Trade fair films and professional trade fair video production are the key to sustainably extending your trade fair presence and reaching a global target group.

Why Stream1 is indispensable at EXPO REAL:

  • Maximum reach: While the trade fair lasts three days, professionally produced trade fair films have an impact for months. Present your projects, innovations and stand appearances to a global audience that was unable to travel to Munich in person.
  • Content for all channels: From LinkedIn posts to YouTube videos and Instagram stories – with professional trade fair video production, you receive content for all your digital communication.
  • Efficiency and ROI: Investments in trade fair appearances are considerable. Trade fair films maximize the return on investment by multiplying your presence and making it usable in the long term.

Content creation at trade fairs: Live, immediately available

EXPO REAL 2025 offers numerous opportunities for content creation at trade fairs. As an official service partner of Messe München, Stream1 realizes a wide variety of formats directly on site:

1. live streaming from the stand

Broadcast press conferences, panel discussions or product presentations to a global audience in real time. Livestreaming enables interaction through live chats and Q&A sessions and turns your stand into a virtual meeting place.

2.social media content in real time

Short, snappy clips for LinkedIn, Instagram or TikTok – in landscape and portrait format. Stream1 produces and edits social media content directly at the trade fair so that your contributions can go online during EXPO REAL.

3. trade fair films and aftermovies

Emotional, professionally produced reviews of your trade fair appearance. These trade fair films not only document your presence, but also tell the story of your brand, your projects and your vision.

On-site editing for maximum topicality

Time is of the essence at trade fairs. With our on-site editing service, your content is available on the same day – for maximum topicality and relevance in the fast-moving world of social media.

The hybrid exhibition stand: the future of trade fair presence

The combination of physical presence and digital reach defines the modern trade fair presence. A hybrid trade fair stand with professional trade fair video production offers:

  • Global participation: interested parties from all over the world can take part digitally
  • Sustainability: reduced travel costs and CO₂ emissions with maximum visibility
  • Measurable success: detailed analytics on reach, engagement and viewer behavior
  • Interactive formats: Virtual stand tours and live interactions increase engagement

Your EXPO REAL 2025: maximum impact with Stream1

EXPO REAL 2025 offers you the stage – we make sure that your presence has an impact far beyond the exhibition halls. With professional trade fair films, strategic content creation at trade fairs and innovative trade fair video production, you can make your investment a lasting success.

Secure your trade fair film production for EXPO REAL 2025 now: send us an e-mail to hello@stream1.eu or call us on 089 41 41 453 10

Let us develop your individual concept together and make your trade fair presentation a digital success. From the first concept meeting to the final trade fair film – Stream1 is your partner for professional trade fair video production in Munich.

author:

Melanie

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