The challenges facing the forestry sector are evolving rapidly: climate change, drought, pests, a shortage of skilled workers, and economic pressures are forcing decisions today whose effects will be felt for generations to come.
Against this backdrop, the international forestry industry will gather at INTERFORST in München from October 15 to 18, 2026. The leading trade fair for forestry and forestry technology brings together more than 350 exhibitors as well as experts from business, science, politics, and the forestry sector. Since it takes place only once every four years, it is more than just a product showcase: it highlights the future direction of forests and the industry.
In 2026, the trade show will take place in October for the first time. The new fall date is intended to make it easier for international guests to attend and offers exhibitors additional opportunities to demonstrate technology and machinery directly at their booths.
Four Key Themes, One Shared Mission
Under the theme “Shaping Forests Together. Harnessing Diversity. Securing the Future,” INTERFORST 2026 brings together four closely interrelated topics: Healthy and climate-resilient forests require new management concepts, qualified professionals, high-performance technology, and reliable data.
“Healthy Forests for the Future” focuses on forest conversion, biodiversity, sustainable management, and the economic use of wood as a raw material. “Focus on People” centers on the shortage of skilled workers, training, workplace safety, and modern job profiles. “New Approaches to Forestry Technology” explores soil-conserving machinery, assistance systems, alternative propulsion systems, and automated processes. “Digitalization in Forestry & Wood” combines drones, sensors, satellite data, GIS systems, and artificial intelligence to create new foundations for planning and decision-making.
INTERFORST thus illustrates a common principle: Without people, even the best technology comes to a standstill. Without data, forest restoration quickly becomes nothing more than a glimpse into the tree canopy. And without economically viable concepts, even the healthiest forest of the future cannot be sustained in the long term.
Innovations must emerge from the undergrowth
Not all forest owners, dealers, international distribution partners, or employees can travel to Munich for four days. Others are on site but, with more than 350 exhibitors, are unable to visit every relevant booth. Furthermore, some product demonstrations take place precisely when the most important contact person is on the other side of the exhibition grounds.
A professional livestream from INTERFORST 2026 extends the trade show booth’s reach beyond Munich. Product launches, expert discussions, press conferences, and machine demonstrations can be broadcast live to customers, dealers, the media, and company locations.
Examples of suitable formats include:
- Live demonstrations of forestry machinery and other products
- New products, introduced live from the trade show booth
- Interviews with developers, management, and users
- Panel Discussions on Forest Regeneration, Digitalization, and Workplace Safety
- International Retailer and Distribution Events
- Hybrid press conferences with journalists joining remotely
The stream can be broadcast on the company’s website, a secure platform, or via social media. Simultaneous broadcasts, multilingual formats, and live captions are also possible. Presentations, graphics, videos, and close-ups can be embedded directly.
Questions from the online audience can be answered by experts on site. This avoids a one-sided stream of advertising and instead fosters a dialogue with genuine participation. This is particularly interesting for manufacturers and suppliers operating internationally: While a machine is being demonstrated in Munich, dealers, customers, and branch offices around the world can watch live.
The recording remains available for use afterward. A livestream can be turned into product segments, interview clips, training videos, or short social media clips.
Trade Show Videos for Lasting Impact
Not all content needs to be streamed live. For many messages, a professional trade show video from INTERFORST is the more appropriate format. It brings together products, people, and the atmosphere of the trade show booth. Machines are shown in action, technical details are explained in an easy-to-understand way, and customers or industry partners have their say.
Possible formats include:
- Product and Machine Presentations
- Technical explanatory videos
- Customer Testimonials and User Interviews
- Trade Show Highlights and Aftermovies
- Recruiting and Employer Videos
- Statements for the Press and Corporate Communications
- Social media clips for LinkedIn, Instagram, and YouTube
- Training and Sales Content
A detailed expert interview can be posted on the website, a technical excerpt can support sales efforts, and a concise statement can be published as a LinkedIn video. This way, the content continues to reach new contacts months after the trade show, answers questions, and supports sales processes.
With same-day editing and post-production, interviews, product clips, or daily recaps can also be published while INTERFORST is still in progress. This allows companies to participate in the ongoing industry discussion and reach people who are following the trade show exclusively online.
On LinkedIn in particular, up-to-date, professionally clear content often works better than a detailed recap published weeks after the trade show has ended. The key is not to publish as much as possible, but to find the message that is truly relevant to customers and partners.
A successful video production, therefore, doesn’t begin when the camera starts rolling. First, it’s important to clarify which target audience you want to reach, what problem the presented solution addresses, and what message should stick in viewers’ minds. Stream1 helps exhibitors present their content in a clear and concise manner or professionally implements a concept that has already been developed.
Stream1 at INTERFORST
As an official service partner of Messe München for social media and livestreaming, we are available to exhibitors right on the exhibition grounds. We produce livestreams, trade show videos, interviews, aftermovies, and social media content—ranging from short, one-off productions to multi-day streaming formats.
Depending on the project, we handle:
- Editorial and Technical Concept
- Camera, Lighting, and Sound Equipment
- Mobile or large-scale livestream production
- Posting on websites and social media platforms
- Multilingual streams and live captions
- Incorporating Presentations and Graphics
- Interviews and Hosting
- Recording and Post-Production
- Trade Show Videos and Social Media Clips
- On-site video editing
- Provision of the material via the cloud
Our location is just a few minutes away from the Munich Trade Fair Center. This allows us to prepare productions flexibly and respond quickly even to last-minute requests. Stream1 has more than ten years of experience with livestreams and can produce video content on the same day of the trade show upon request.
Conclusion
INTERFORST 2026 showcases an industry that must both preserve and transform itself. For exhibitors, it’s not enough to simply showcase innovations at their booths. They must demonstrate why their solutions are needed now more than ever, in light of climate change, the shortage of skilled workers, and digitalization.
With a professional livestream, trade show video, or social media clip, your trade show presence becomes visible even beyond the exhibition halls and outdoor grounds. This allows companies to reach customers, dealers, industry professionals, and the media—during INTERFORST and long afterward.
Are you planning a video production or a livestream at INTERFORST 2026? Contact us at hello@stream1.eu or by phone at 089 41 41 453 10. Together, we’ll develop a format that professionally showcases your machines, solutions, and topics.
