Nowadays it’s easy: livestream on several platforms at the same time. Stream1 explains the advantages.
What are the advantages of simultaneous livestreams ?
Livestreams are everywhere and even conferences and events are nowadays livestreamed directly to Youtube and Co. Today, this is no longer a problem due to modern technology. Livestreaming is also playing an increasingly important role in the battle for user numbers in marketing.
Time and resources can be saved, viewers can interact directly in the stream and live is live, i.e. authentic. Twitter, LinkedIn, Facebook and YouTube have the largest reach and are currently the best-known streaming platforms alongside Twitch.
Every livestream begins with questions about streaming
Already during the planning of an event, the question arises: Where should the livestream run? Where do the customers prefer to be, where do we reach our target group best? How do we achieve reach and engagement? If you decide on a broadcast channel, do you have to give up live broadcasting on another platform for this? What do you do if you want to reach users on Facebook, Youtube and Co?
The answer to streaming worries: parallel transmission
There is a solution to exactly this problem: Stream1 broadcasts every stream to all platforms on request, so-called multi-platform streaming. The great thing about this option is that you don’t have to exclude a channel in advance, but can broadcast live to YouTube or Facebook and your own website simultaneously.
It doesn’t cost any extra and you can multiply the possible number of viewers and at the same time take advantage of all the benefits of a live stream.
After the event, the stream is immediately available as a download for all those who missed the live show. You can also cut the stream into individual highlight clips afterwards and then post them on YouTube, Instagram or Twitter.
Evaluating access figures – analysis is also possible with multiple streaming
And which livestream platform is now the best? That’s the great thing about multi-streaming: you simply evaluate the access figures for each live broadcast. You can find the relevant information and data after the live event in the Facebook Content Manager or as an administrator on YouTube. Then you know exactly: How many minutes did a viewer tune in? When did he jump off? Which content and scenes did the participants and followers particularly like and can be repeated in the next stream? With a professional livestreaming provider, such analysis data can be viewed at any time.
Streaming on multiple platforms: The best providers
It makes no difference in terms of time and effort whether you stream only on YouTube or simultaneously on several platforms or social media profiles. Our technology is modular and scalable and the picture quality is therefore independent of the number of platforms or viewers. As a streaming service provider, we take over the entire technical effort and provide hardware and software.
For less professional transmissions in the private sector, Restream is a popular provider to enable simultaneous streaming to various websites and platforms for low costs.
The question of which channels you ultimately want to stream via should definitely be considered during the planning stage. This is because individual platforms may require additional elements such as belly bands, charts or players. So if we are involved in your planning as early as possible, it is advantageous for all sides. By the way: You should not forget to advertise and announce your livestream on the respective platforms.
We are livestream professionals and will broadcast your event with inserts, belly bands and graphics to Youtube, Facebook and LinkedIn. The best thing to do is call us on 0049 89-41 41 453-10.
